, the MLS winners, not by volume alone, but by their marketing effectiveness determines our top agents.  Lets learn what the top %1, 2% & 5% agents do right! These revealing 7 reports are based on used SFR home marketing identifies the most successful performance attributes of our Fraser Valley and Vancouver Agents namely;

1. by Shortest Marketing Days On Market (DOM), (both average and median) 
2. their Lowest List- Sale Discount Rates (How much some buy their listings by listing too high)
3. and their Lower Expiry Rates (All sales divided by ALL Listings).

A lot can be learned from these most successful agents to become more effective marketers. Lets face it, 33,741 homes were listed last year in the Fraser Valley yet only 39.4% SOLD (13,296) during their listing period. Why did some agents win while the average agent had a 60.6% marketing failure?

Bottom line:

1. if your average DOM are over 20 are you not just working that much harder than you should?
2. If your Sale Discounts are over 1.5% .... does that not mean you have listed too high and are going to have to do price reductions and Market for Many More Days/Months?  (longer DOM;(Extra marketing days costing you Time and Money)
3. If your Expiry Rates are over 20% is it because your listing prices are too high and thus meaning that 50% of all your time, marketing money and marketing reputation on those listings was completely lost?

 Our Goal is to help you get Sharper Listing Prices., Reduce Prices more Effectively, thus reduce your DOM, increase your Sell-Through Rates (MAKE MORE MONEY) and enable you to take more vacations.  Call me Bill Coughlin 778-374-3744

If you wish to remove some of your abnormal sales/ expires that skew your results ... please lets us know. 778-374-3744

NOTE: , this research is designed to study the marketing effectiveness of EXISTING residential homes Detached and Attached homes.

• we try to exclude farms and mobiles if possible     -   exclude all 0-1 year old homes   -    exclude all bare land              
  We focus most of these stats on Single Family Residential homes, but we do combine the Attached stats for some summaries like total sales and expiry rates.

, click the 7 HEADINGS for:   Company, Agents, Sales, Days On Market (median) DOM (Average) Discounts On Sale (median)
Expiry Rates & lets learn from the top  1% ,  2%  and  5%  :                                                           

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